About Us

The Lucca Urban Adventures team is made up of a group of talented guides who are first friends and then colleagues. We have been working in tourism for many years but our strength is to be alternative travelers and very curious persons looking for the real aspect of the sites we go.

We are in love with our fascinated town and passionate in meeting new people: this is the best combination to take our guests around Lucca discovering hidden corners learning about interesting and funny stories, tasting the best local products and finally giving the right interpretation of this unexpected location.

As a destination, Lucca is amazing, and still far removed from mass tourism — this is the reason why we set up these original itineraries to see all the districts to combine art, history, gastronomy and tradition and to understand the town from the local side.

We look forward to show to the world travelers our rare gem!